Our campaign

• Nationwide
• London
• Midlands
• South
• North West

Mr Luck hits our screens and airwaves!

Following on from our last TV and radio campaign in September, January sees us return to the airwaves, this time with a new campaign introducing Mr Luck.

Starting on the 9th of January, the TV ads will broadcast until the 5th of February and radio will be playing out until the 18th of March. Over the course of the campaign, our ads will be seen and heard by 5 million ABC1 adults aged 20-40.

Who is Mr Luck?

Mr Luck is notoriously unreliable and a renowned rogue. He thinks he knows what he’s talking about when it comes to finding the perfect job, but don’t be fooled into listening to him - his advice is completely useless.

He is the opposite of totaljobs.com - we provide jobseekers with the best advice, guidance and tools to equip them for the world of work. He on the other hand, merely provides dodgy advice that helps no-one.

So that’s Luck for you, but remember…

It’s not luck, it’s totaljobs.com

Totaljobs.com on TV and Radio

The TV ads are being shown on ITV, Channel 4, Five and numerous Sky and Freeview channels across the day with a very strong up-weight at primetime, defined as 17.26pm to 22.59pm.

Our ads will be aired across 30 radio stations across the country, including a combination of national channels (Absolute Radio, Kiss UK, Newslink, talkSPORT, Total XFM) and a very strong presence in the North West, London, the South and the Midlands.

Why this campaign?

Totaljobs.com helps take the luck out of finding a new job. Our matching technology helps jobseekers to be successful in their search. We support jobseekers as they look for a new job through our careers advice and CV templates, instant alerts and the ability to search for local jobs.

For recruiters, we make it easy to target great candidates with a range of leading products and services:

• Map view job search results to help your vacancies stand out – provide a full postcode and your job will have its own map pin
• A rapidly growing CV database of over 3 million candidates
• Proximity-matching technology allows you to locate jobseekers that live close to vacancies
• On-site advertising and email campaign options to suit all budgets and objectives
• A market-leading mobile platform allowing jobseekers to search for jobs on the go
• Better Jobs By Email relevancy and refined searches to ensure that jobs are matched to the right candidates
• Partnership with BranchOut to enable jobseekers to view you through the Social Network site Facebook

For both recruiter and jobseeker, totaljobs.com is the only website you’ll ever need to get results.